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Glossary

Lead Routing

What is Lead Routing?

Lead routing is the automatic assignment of incoming enquiries to the responsible person, department or region. Criteria may include topic, product, company size, language or urgency. AI can understand and categorise the free text of an enquiry, for instance whether it concerns a new quote, a support issue or a job application. Fast, accurate routing shortens response times and prevents enquiries from being left unanswered.

How KI.ordo helps

KI.ordo's “Route enquiries (lead routing)” template uses an AI router to assign enquiries to teams such as sales, support or accounting and creates a short summary.

Learn more →: Lead Routing

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Topics

  • Sales
  • Automation
  • Enquiries

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